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Posts Tagged ‘invitation styles’

Delicious Wedding Fonts

Select The Right Font To Make Any Invitation Pop

Planning a spectacular soirée begins, well…at the beginning, of course!

So it’s time to choose our communiqué. An invitations’ first goal is to deliver information. It’s primary purpose is to relay the pertinent details of the event, but it can also say something about the sender as well. Allow your personality or brand to come across in your correspondence.

The invitation is the very first impression your guest receives of your upcoming event and setting the tone for the festivities is a tall order. If you’re working with a limited budget, one way to inflect some personality into your announcement is with font selection. But being that there are almost as many fonts to choose from as stars in the sky, how do you go about narrowing down the decision?

  1. What’s the theme of your event? Will it be kicked-back and relaxed? Formal and elegant? Intimate and garden fairy-esque? Fonts have personalities and choosing one that echos the mood you want to create at the party helps to set the tone.
  2. What kind of paper will you use? If you’re going to use a textured paper, then a thin whimsy font is likely to get lost in translation. A heavier font with thicker strokes will work better. Likewise, a heavy font like Gill Sans Ultra Bold will dominate on a vellum paper. This could work, but make sure the strong bold message it’s communicating is your intention.
  3. Remember the K.I.S.S. Method (Keep It Simple Silly:) It’s tempting to go overboard with font selection simply because there are so many fun ones to choose from. But a little self-restraint goes a looong way here. Using more than three fonts on a page will make your invite start to look chaotic…now if that’s the look you’re going for….well, hey, why not use 10 then!

For more tips on font selection, check out this helpful article from Dynamic Graphics + Create Magazine. Just an FYI, you’ll also hear the term “typeface” tossed about when referring to fonts. Although there is a difference, for us regular folks using both terms will suffice. Experiment with different fonts before making your final selection. Print up a few test versions on your home computer (there are free fonts available from DaFont.com) to get your started. A simple change in font can give your invitation a completely different look & feel, armed with these tips, you’re bound to send just the right message. Scan the Comments below if you’re looking to source a specific font shown here…

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Have you ever received an invitation that arrived on the most sumptuous textured paper with letters that seemed to leap off the page begging for your return reply? Well, if so, then you have no doubt been enchanted by a delightfully delicious letterpress invitation.

Letterpress is a classic art of printing in which a pattern is (usually) inked and pressed into the surface of the paper. Letterpress is experiencing a revival in our highly digitized world and I, for one, am excited about the comeback.

If you’re shopping around for invites and want a classic, handcrafted feel then letterpress is definitely a wonderful choice. When visiting the invitationer, you’re likely to hear a few terms tossed about. Don’t be intimidated, we’ll break them down here…

Debossing is when the design is pressed into the paper. Typically ink is not added to the impression so it’s great for a graphic element to accent your information.

The easiest way to think of it is if you were riding along in the car and drove over a pothole. The wheel of the car is forced downward in order to fill the empty space created by the pothole. If the street were an invitation, the pothole would be the debossed accent. In the invitation on the left, you’ll notice that the letters and date dip down into the paper, that’s a sure-fire giveaway that the paper is debossed.

Now, let’s move along and onto another road. We turn down a residential street and notice that they’ve included speed bumps so that we don’t speed down the block. (Children must live on this street.) If this street were an invitation, then it would be embossed because the wheel is pushed up in order to accommodate the disturbance in the road.

The traditional letterpress invitations usually will not have ink added to the impression but the more modern styles will be accented with an ink color. Either way is fine, there’s no rule of thumb here. It all depends on what flavor you want to add to your special event. Brighter colors create a fun, relaxed tone while darker colors or creams suggest a more formal event. Hope this helps!

Have you got a burning craft question? Feel free to leave a comment and we’ll include it in the next “What Is That?” series of posts.

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